The latest on what we’re thinking and doing.

A pedal-powered picnic

Bikes and bias

This card could change your life (or at least your year)

What Finding Dory can teach us about great brand storytelling

They’re boxy but they’re good: the rise of the quadrilateral

Design without sludge

Why endings matter

Virtual Reality: A Highly Scientific Pilot Poll

Carol Toller Joins Pilot PMR as Editorial Director

Pilot wins international So(cial) Good Design Award

Philosopher’s Walk: A free colouring mural of Toronto

our team having drinks at Evergreen

Pilot Summer Day: a visual report

Wendy Bairos joins Pilot PMR as Media Relations Director

This Week’s Top Storytellers: President Obama, Bad Betches

This Week’s Top Storytellers: Chuck Jones, Cory Silverberg and “the best most dangerous” film sequel ever

Pilot welcomes our new Creative Director

Mass marketing with the “Deletist Consumer”

Co-Pilot Story Series

MLSE and Universal on smart social media

Never heard of me? Pilot wins AVA Digital Award

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Helping cast a spotlight on hunger and the Ontario Association of Food Banks

Lessons from the Summit: brand publishing

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Lessons from the Summit: achieving engagement

How smart brands use social media

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Online Media Relations for SEO Results

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Lessons from the Summit: Programmatic

Using wearable technolgy to market to your audience

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Pollenize: Engaging Toronto voters through better digital design

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Co-Pilot Story Series

Rewriting the playbook on crisis communications

Crazy Town author Robyn Doolittle on Social Media and Crisis Management

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Co-Pilot Story Series

John O’Leary on Exposure and Publicity

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Co-Pilot Story Series

A panel discussion on crisis management featuring Robyn Doolittle, John O’Leary and Michael Edwards

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How Men Should Deal With Women in the Workplace

Meet Generation Z: the digital natives

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Failure Gets a Rebrand

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The Canada Anti Spam Law: What you need to know

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Co-Pilot Story Series

LGBT Rights and Marketing Toronto to the World

Pilot’s top marketing communications lessons from KPCB’s Internet Trends 2014

Hudak’s Million Jobs Plan

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Co-Pilot Story Series

Feel the Love: LGBT rights and Toronto PR

Top 10 Ways Stephen Colbert earned our attention

Co-Pilot Story Series

What can the Pope teach us about branding?

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How I landed at Toronto Creative Agency Pilot PMR

A prime minister’s experiment in brand journalism

The art of story-selling with former Penguin President Cynthia Good

Smile, you’re in a Google ad for shared endorsements!

Storyful, the world’s first social news agency

Have Yourselves a Rob Ford Free Holiday

Twitter Analytics: 3 New Ways to Measure Social Media Success

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What We Can Learn From Programmers About Complex Project Management

A Lesson from Neetzan Zimmerman in Going Viral

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Combatting Banner Blindness: Native Advertising

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A Pinteresting New Way to Sell Leisure and Hospitality

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Achieving a Design Point of View (1960-2000)

Staffing News: How to Build a Team When the Game Keeps Changing

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The Hottest Marketing and Communications Job in 2014

All Programmers are Web Designers, and Other Design Myths

Oreos, Cocaine and our Appetite for False Reporting

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4 Things you Need to Know About Doing Media Relations in Quebec

3 Marketing Tactics Designed for Crisis Communications

How to Be a Great Agency Partner

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Dark Patterns: Why Dark Arts Don’t Work in UX Design

Conversation: Easier said than done

Are Canadian Media Companies on the Rebound?

Know When to Use Infographics? Here Are 9 Common Situations

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5 Marketing Lessons From The 8th Grade

What Every PR Pro Needs On A Resume

Ready To Blog? We Have Just 4 Questions For You

Google: The (Filter) Bubble Rises

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On Twitter, Not All Characters Are Created Equal

[News Release] Colleague is Sad to Say Goodbye, Wishes Others Well

Privacy 2.0: Why It Pays To Be Transparent

Is Your Content Going Places?

Google Chrome now has Conversational Voice Search

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Kim Kierkegaardashian and Neruda Cats: Bringing Poetry and Philosophy to the social network

The Brand Name Game (and the Science of Brand Colours)

Is Responsive Design the Answer to a Diversifying Web?

Robot Journalist: The Monkey in the Machine

User-Generated Advertising: It’s Not Easy Letting Go

Yahoo! Why Hire When You Can Acquire?

Your Food, Their Answers

Transmedia: How The Bachelor Won Back Viewers’ Hearts

Five Web Trends To Watch In 2013

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Viral content and Nostalgia: Why Vintage, Retro And The Good Old Days Are Here To Stay

Can Happiness Be Found in 10 Million Tweets?

Photojournalism In A Digital Age

Photo Album: Print Aesthetic Finds New Life Online

Game, Shmame. It’s All About the Ads, Baby!

Here Comes The Sun: Give Us Your Tax Dollars!

Five Tips To Help Lance Armstrong’s Organization LiveStrong

How to Communicate in a Hyper-Social World

Commerce and Patronage Find a Home in Kickstarter

How (Not) To Redesign Your Brand Logo

In the Digital Age, the Medium Is the Muse

Meet the new Editor-In-Chief… You

This Year in Viral Videos

Why We Tweet

Online privacy: the devil is in the fine print

Have Twitter, Will Travel

Occupy This Message

Chief Culture Officer or DIY Culture Hacking?

Putting the ‘experience’ back in ‘brand experience’

5 Marketing Lessons From The Campaign Trail

Scarcity in the City: Five Lessons from the Food Truck Phenomenon

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Blogs usher in new era of corporate storytelling

Picture This: The Ever Expanding Visual Web

Storytelling: Curtain Rising

Canadian Anti-Sexual Harassment App Provides Timely Solution

We are all plagiarists now

Earned media vs bought: Why brand advocates always trump advertising

Twitter Etiquette: Fostering a Positive Brand Experience

Luxury marketing could use a more human touch

Journalism’s new social frontier

Brand Ubiquity: Keeping it Real

The Product is the Message

Privacy: Social Media’s Growing Counter-Industry

Brandalism and the Art of Public Engagement

Stepping Back From The Platform

Report this: The tangled web of Facebook reporting

The new science of workplace creativity

Ken Burns: On Story

Death of the social media guru

Corporate Storytelling

Brand Journalism

The Currency Of Meaning

SPREADING OUR WINGS

Traditional media opinions still #1

Minding the business of public broadcasting

Sharing the world’s visual language

Who owns the brand?

Can Social Media Popularity Really Predict Stock Prices?

The Three Rs

Publish or Perish

PHILAN-TROPHY

Earning your place

Hyper-local…or just plain hyper

Branding and the Molls

The marketing of dislike

Is social media affecting brand loyalty?

Would you pay for Facebook?

What makes you connect with a brand?