World Pride has helped in marketing Toronto to the world, especially as a turbulent year has affected the public perception of our city.
Had Tim Hudak’s promise to create jobs not been so precise, his party wouldn’t be in the mess it’s in now. Like other parties, Ontario PCs could have simply pledged to help reverse losses to Ontario’s manufacturing base, and then some.
The importance of user data and analytics cannot be underestimated - that's why Pilot PMR believes in measuring marketing success.
In business communications, jargon has clogged up understanding both internally and externally. Pilot PMR explores tools to decipher the nonsense.
Is the Prime Minister’s Office trying to control the story with its own brand editorial? Or is 24 Seven the new PSA?
The fastest-growing marketing and communications agency job opportunity in 2014 - and why PR pros are poised to fill it.
Yahoo! Why Hire When You Can Acquire?