The latest on what we’re thinking and doing.

Designing (Or Re-Designing) Your Brand Story

Canada’s public healthcare system has a brand problem

The Value of Investing in Brand in Uncertain Times

How to design a Minimum Viable Brand

A pedal-powered picnic

Nav Bhatia: Superfan and super personal brander

Photo by Karim Olen Ash.

Stacie Brockman and Erin Kleinberg: Branding bosses

Jessica Moorhouse: From recreational blogger to personal finance influencer

A Canada Day roundup of brands we’re watching

This Week’s Top Storytellers: President Obama, Bad Betches

This Week’s Top Storytellers: New York Magazine, Marvel

This Week’s Top Storytellers: Chuck Jones, Cory Silverberg and “the best most dangerous” film sequel ever

This Week’s Top Brand Storytellers: Raw Design, Grateful Dead

This Week’s Top Brand Storytellers: Samsung, Freedom 55 and TSN

This Week’s Top Brand Storytellers: LEGO, Getty Images and Sheryl Sandberg

This Week’s Top Brand Storytellers: Moving Tracks, NYT, plus #WholeFoodFail

This Week’s Top Brand Storytellers: Tweeting potholes, the first Instagram book

This Week’s Top Brand Storytellers: Spotify, Bris

This Week’s Top Brand Storytellers: Dislife, Justin Timberlake

Using wearable technolgy to market to your audience

Trademark design matters—5 new trends

Successful branding depends on where you stand

Co-Pilot Story Series

LGBT Rights and Marketing Toronto to the World

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Where Wren Studio’s “First Kiss” viral video went wrong

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Video: New wave storytelling

Three Olympic ad campaigns that got our attention

Twitter Analytics: 3 New Ways to Measure Social Media Success

A Lesson from Neetzan Zimmerman in Going Viral

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Combatting Banner Blindness: Native Advertising

How to Be a Great Agency Partner

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5 Marketing Lessons From The 8th Grade

Privacy 2.0: Why It Pays To Be Transparent

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Kim Kierkegaardashian and Neruda Cats: Bringing Poetry and Philosophy to the social network

The Brand Name Game (and the Science of Brand Colours)