This summary of KPCB's Internet Trends reports has the top 5 lessons for marketing communications and advertising. By Lucy Leiderman.
From the beautiful to the curious, to all things vintage and to food, food and more food, the world has never been more accessible to us, even if it is at virtual arm’s length.
The digital revolution is spreading writers and journalists thin, and changing our attitudes about authorship.
Social media is everywhere. It holds out great promise for marketers. Who wouldn’t want direct access to customers all of the time?
Need help reporting on Facebook? Well, the process might be more complicated than you expected, according to Facebook's new infographic.
At Pilot PMR, we have watched with interest over the past few years as PR agencies inserted digital and social into their list of services – and into their traditional communication strategies.
According to a recent survey conducted by the Canadian Council of Public Relations Firms (CCPRF), traditional earned media opinions are still by far the most influential in shaping Canadians’ purchasing decisions.
In the age of the Internet, there is an abundance of choice and content. How is social media affecting brand loyalty and consumer behaviour? Read here.